Case Study | Reviva Logo Design

logoFinal.ai

Reviva Praktijk is a multi-disciplinary practice that is dedicated to helping their clients achieve physical rehabilitation. Since their establishment in 2015, Reviva has grown into a full practice with a team of five dynamic and energetic therapists and physiotherapists. In order to better represent their evolving brand and services, Reviva has undertaken the process of rebranding, which includes the creation of a new logo.

Left: online ideas from another (online) designer. Right: original logo.

The new logo serves as a visual representation of the practice’s origins in physiotherapy, while also incorporating a softer touch that reflects their holistic approach to patient care. By conveying these values through their new logo, Reviva aims to attract not only new clients but also external partners who work closely with the practice.

Different areas of expertise under the same brand umbrella

The Process & some visuals

Creating the final logo took more than one try. Together with the client, we had three contenders, and opted to finetune one of them — using the original spine visual as a basis.

Below, you can find visual examples of the work that was done. ✅

Some ideas that didn’t quite make the cut

A brand in motion, helping people back moving.

Visual try-outs of the different logo’s and styles

Adding the soft brand colours to the designs

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I created all of these items, from sketch to Illustrator, to .png and further. 👨‍💻